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Media 2014 Track Day

Tuesday, April 8
11:30am–8pm

Marketing, media, public relations have changed dramatically in the digital age. Join us to hear from leading experts who not only responding to the future of digital media, but are helping to shape it.

Hosted in several venues in Northern Liberties.

RSVP to attend the full day of events, or select individual events. LOCATIONS VARY based on the event.

Media Track presented by

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Event supported by

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Track Day Events

  • PR for Startups

    A lunchtime panel discussing lessons on startup PR and how to connect with the right PR firms in the future.

    Tuesday, April 8, 11:30am–1:30pm
  • The Future of Digital Marketing

    Digital trends that marketers, agencies, content producers, and startups need to know.

    Tuesday, April 8, 1:30pm–6:00pm
  • Media Track Day After Party

    Drinks and networking

    Tuesday, April 8, 6:00pm–8:00pm
Northern Liberties

Speakers

  • Evan Kramer

    Evan Kramer

    Evan Kramer, Neat’s Chief Marketing Officer, is responsible for all areas of marketing, including customer acquisition, direct sales, customer experience, web and mobile services, partnership marketing, customer service, brand, market research and customer retention.

    Prior to joining Neat, Evan served as Senior Vice President of Interactive Marketing at LifeShield.com, the pioneer of wireless home security . Possessing more than 20 years of online and general management experience, Kramer specializes in interactive marketing, consumer web and mobile development and customer acquisition. He has helped shape, market, create or manage consumer web brands like Lifeshield.com (acquired by DirecTV), Kudzu.com, GoHoming.com (now HuBzu.com), VacationRoost.com, AutoGuide.com and EZprints.com (now CafePress).

  • Erik Harbison

    Erik Harbison

    Erik is the Chief Marketing Officer at AWeber where he oversees marketing operations, vision and strategy for the leading email marketing platform. Erik has over twenty years of experience across all channels and disciplines within the marketing and advertising space. He has built award winning teams, campaigns and outcomes for clients in the retail, technology and CPG verticals. He stays connected to the Philly scene as an Advisory Board member for PhIMA and guest instructor for a first-of-its-kind marketing program at Drexel University.

  • John Miller

    John Miller

    John Miller founded Scribewise in 2012 to fill the gargantuan need in content creation; so many organizations have a tremendous opportunity of becoming a go-to information source in their industry, but they struggle to create the great content that their customers want to read. That’s where Scribewise comes in – they're an “outsourced newsroom.”

    John worked in marketing and media for more than two decades, first learning the trade in award-winning newsrooms as a writer, reporter, editor, talk show host, columnist and even a play-by-play announcer. As a marketer, he's helped numerous organizations come up with business-changing brand positions, drive ROI through business-savvy PR campaigns, and helped avert more than a few crises.

  • Amanda Steinberg

    Amanda Steinberg

    Amanda Steinberg is the founder of DailyWorth, the premier finance media company for women. Steinberg is a thought-leader on the topic of women and money, working to advance women's financial confidence and wealth.

  • Jed Paulson

    Jed Paulson

    Jed Paulson is the Director of eCommerce and Marketing for Free People, a retailer within the Urban Outfitters Inc. family of brands. The brand has grown exponentially over the years and currently has 72 free standing boutiques, a thriving direct channel, and global distribution to thousands of the world's top retailers. He has extensive experience leading marketing, CRM and eCommerce programs at top companies across Silicon Valley, including eBay, NexTag, Electronic Arts, HP, and AT&T.