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Media Track Day

Tuesday, April 8
11:30am–8pm

Marketing, media, public relations have changed dramatically in the digital age. Join us to hear from leading experts who not only responding to the future of digital media, but are helping to shape it.

Hosted in several venues in Northern Liberties.

RSVP to attend the full day of events, or select individual events. LOCATIONS VARY based on the event.

Media Track presented by

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Event supported by

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Track Day Events

  • PR for Startups

    A lunchtime panel discussing lessons on startup PR and how to connect with the right PR firms in the future.

    Tuesday, April 8, 11:30am–1:30pm
  • The Future of Digital Marketing

    Digital trends that marketers, agencies, content producers, and startups need to know.

    Tuesday, April 8, 1:30pm–6:00pm
  • Media Track Day After Party

    Drinks and networking

    Tuesday, April 8, 6:00pm–8:00pm
Northern Liberties

Speakers

  • Wil Reynolds

    Wil Reynolds

    Wil Reynolds has dedicated his career to driving traffic to websites and analyzing the impact that traffic has on the bottom line. He founded SEER Interactive, an online marketing agency, in 2002. The company now employs over 70 people with specialties including SEO, PPC, and Analytics. SEER Interactive has been among the top 100 fastest growing companies in Philadelphia for five straight years, and Wil was personally awarded the Philadelphia Small Businessperson of the Year award in 2012.

  • Tabitha Stout

    Tabitha Stout

    With 14 years and growing, Tab’s career at AT&T has included many roles, with positions in Platform Testing, Development & Launch Integration, Customer Service, Sales, Internal Communications, and Channel Operations. Over the past three years, as part of her Consumer Marketing role, Tab has been leading the transformation of Direct Marketing from traditional tactics (mail & email) into the #what’s next integrated, digitally driven world. Tab has become an AT&T subject matter expert on combining fact based consumer insights, relevance based targeting, with multi-channel, performance driving messaging, to propel AT&T’s Direct Marketing capabilities into the forefront of rethinking possible.

  • Evan Kramer

    Evan Kramer

    Evan Kramer, Neat’s Chief Marketing Officer, is responsible for all areas of marketing, including customer acquisition, direct sales, customer experience, web and mobile services, partnership marketing, customer service, brand, market research and customer retention.

    Prior to joining Neat, Evan served as Senior Vice President of Interactive Marketing at LifeShield.com, the pioneer of wireless home security . Possessing more than 20 years of online and general management experience, Kramer specializes in interactive marketing, consumer web and mobile development and customer acquisition. He has helped shape, market, create or manage consumer web brands like Lifeshield.com (acquired by DirecTV), Kudzu.com, GoHoming.com (now HuBzu.com), VacationRoost.com, AutoGuide.com and EZprints.com (now CafePress).

  • Jon Gosier

    Jon Gosier

    Jon Gosier is a respected data scientist, designer, and writer working in areas of predictive analytics and data visualization. He is the founder of D8A Group (a.k.a ‘the data group’) which builds dashboards that make it easy to surface trends and predictive patterns in public safety, municipal services, and finance to help officials make better decisions. D8A uses maps, social media streams, news feeds, and demography data to tell the story of cities.

  • Jed Paulson

    Jed Paulson

    Jed Paulson is the Director of eCommerce and Marketing for Free People, a retailer within the Urban Outfitters Inc. family of brands. The brand has grown exponentially over the years and currently has 72 free standing boutiques, a thriving direct channel, and global distribution to thousands of the world's top retailers. He has extensive experience leading marketing, CRM and eCommerce programs at top companies across Silicon Valley, including eBay, NexTag, Electronic Arts, HP, and AT&T.